Email Marketing · 2026 Comparison
Drip vs GetResponse: Which Is Better in 2026?
Drip and GetResponse are both email_marketing tools, but they're built around different workflows. Drip focuses on e-commerce businesses wanting crm + email, and is used primarily by ecommerce marketing manager. GetResponse is designed for businesses wanting email plus webinar functionality, catering to digital marketing manager. This comparison covers pricing, features, use cases, and which tool is the right pick depending on your situation.
Updated 2026-04-16
TL;DR — Our Verdict
GetResponse wins this comparison
If cost is a factor, GetResponse is the clear starting point — it's free while Drip starts at Starts at $39/month. That said, Drip makes sense if you need e-commerce businesses wanting crm + email at a professional level and the pricing fits your budget.
Side-by-Side Comparison
| Feature | ||
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Who should use this? | E-commerce businesses wanting CRM + email | Businesses wanting email plus webinar functionality |
| Use Case | E-commerce CRM and email marketing | Email marketing and automation platform |
| Pricing | paid | freemium |
| Free Entry | No | WinnerYes |
| Company Size | 200-500 | 200-500 |
| Best For | E-commerce businesses wanting CRM + email | Businesses wanting email plus webinar functionality |
| Ideal User | Ecommerce Marketing Manager | Digital Marketing Manager |
How They Score
Relative scores based on available data — not editorial opinion.
| Dimension | Drip | GetResponse |
|---|---|---|
| Features | 5/5 | 5/5 |
| Pricing Access | 2/5 | Winner 5/5 |
| Integrations | 5/5 | 5/5 |
| Ease of Use | 4/5 | 4/5 |
| Output Quality | 4/5 | 4/5 |
| Value for Money | 4/5 | 4/5 |
| Community & Support | 4/5 | 4/5 |
| Documentation | 4/5 | 4/5 |
| Overall Rating | 4/5 | 4/5 |
Feature-by-Feature Breakdown
Deep dive into how Drip and GetResponse compare on specific capabilities.
Pricing & Value
Drip: Starts at $39/month
GetResponse: Free tier available, paid from $16/month — includes a free tier for testing.
Value scores: Drip 4.1/5 vs GetResponse 4.4/5 — GetResponse offers better value per dollar.
Ease of Use
Drip: Scores 4.2/5 for ease of use — beginner-friendly.
GetResponse: Scores 4.4/5 for ease of use — beginner-friendly.
Heads up with Drip: Requires e-commerce platform integration
Heads up with GetResponse: Webinar features on higher tiers only
Integrations & Ecosystem
Drip: 4 integrations + API access
GetResponse: 4 integrations + API access
Both connect to: Shopify.
Only Drip: WooCommerce, Magento, BigCommerce
Only GetResponse: Salesforce, Zapier, WordPress
Output Quality
Drip: Output quality rated 4.3/5 — excellent for professional work.
GetResponse: Output quality rated 4.2/5 — excellent for professional work.
Drip strengths: E-commerce focus; Revenue attribution; Good segmentation
GetResponse strengths: Webinar integration; AI email writer; Landing pages
Workflow Fit
Drip workflow: Connect store → Segment customers → Build workflows → Personalize → Convert
GetResponse workflow: Build list → Create emails → Set up automation → Host webinars → Convert
Ecosystem note: Strong Shopify, WooCommerce integration
Drip vs GetResponse: Deep Dive
Drip
E-commerce CRM and email marketing
Drip provides e-commerce CRM with email marketing automation. It offers revenue attribution, segmentation, and personalization for online stores.
Strengths
- E-commerce focus
- Revenue attribution
- Good segmentation
- Workflows
Weaknesses
- E-commerce only
- No free tier
- Price scales with contacts
Integrations
Company Size
200-500
Best For
E-commerce businesses wanting CRM + email
Ideal User
Ecommerce Marketing Manager
Pricing Summary
Starts at $39/month
Pricing
paid
GetResponse
Email marketing and automation platform
GetResponse offers email marketing, automation, landing pages, webinars, and AI-powered content creation. It helps businesses build and nurture customer relationships.
Strengths
- Webinar integration
- AI email writer
- Landing pages
- Good value
Weaknesses
- Automation less advanced
- Template editor clunky
- Deliverability issues
Integrations
Company Size
200-500
Best For
Businesses wanting email plus webinar functionality
Ideal User
Digital Marketing Manager
Pricing Summary
Free tier available, paid from $16/month
Pricing
freemium
Which Wins by Use Case?
Winner per scenario, based on available field data.
Best for Budget
GetResponse
GetResponse offers a free entry point — the safer starting choice for cost-sensitive users.
Recommendations by User Type
Solo Founder (Budget-Conscious)
GetResponse wins — GetResponse's free tier lets you validate the fit before spending money. Start there, upgrade to Drip only if you hit limits.
Key factor: Free tier availability
Beginner (New to This Category)
Either wins — Both are beginner-friendly. Choose based on which interface feels more intuitive to you.
Key factor: Ease of use score
Professional (Quality-Critical Work)
Depends on specific needs wins — Quality is comparable. Consider other factors like workflow fit and integrations.
Key factor: Output quality score
Self-Starter (Learns from Docs)
Either wins — Both have adequate documentation. You'll be able to self-serve most questions.
Key factor: Documentation quality
Enterprise Team (Needs Support)
Either wins — Support quality is comparable. Both should meet enterprise needs with proper onboarding.
Key factor: Community & support score
Which Should You Choose?
Choose Drip if…
- →You are a E-commerce businesses wanting CRM + email
- →Your primary need is e-commerce businesses wanting crm + email
- →You need: e-commerce focus
Choose GetResponse if…
- →You are a Businesses wanting email plus webinar functionality
- →Your primary need is businesses wanting email plus webinar functionality
- →You want to evaluate before committing to a paid plan
- →You need: webinar integration
Neither may be ideal if…
- ✕You need something easy to learn — both have steep learning curves
- ✕You learn best from documentation — neither has strong docs
Integration Comparison
Both tools connect to 1 integration. See what's unique to each.
Shared (1)
Only Drip (3)
Only GetResponse (3)
Pricing Comparison
Strengths Comparison
| Drip | GetResponse |
|---|---|
| E-commerce focus | Webinar integration |
| Revenue attribution | AI email writer |
| Good segmentation | Landing pages |
| Workflows | Good value |
Looking for alternatives?
Best Drip alternatives →Looking for alternatives?
Best GetResponse alternatives →Other Email Marketing Tools to Consider
Neither tool the right fit? Here are other options in the Email Marketing space.
More Email Marketing Comparisons
Explore other head-to-head comparisons in the Email Marketing space.
Verdict: Which Should You Choose?
If cost is a factor, GetResponse is the clear starting point — it's free while Drip starts at Starts at $39/month. That said, Drip makes sense if you need e-commerce businesses wanting crm + email at a professional level and the pricing fits your budget.
Drip vs GetResponse: FAQ
Is Drip better than GetResponse?
If cost is a factor, GetResponse is the clear starting point — it's free while Drip starts at Starts at $39/month. That said, Drip makes sense if you need e-commerce businesses wanting crm + email at a professional level and the pricing fits your budget.
Which is cheaper, Drip or GetResponse?
Drip starts at Starts at $39/month. GetResponse is free to use.
What is Drip best used for?
Drip is built for E-commerce CRM and email marketing, primarily used by Ecommerce Marketing Manager.
What is GetResponse best used for?
GetResponse is built for Email marketing and automation platform, primarily used by Digital Marketing Manager.
Which is better for teams, Drip or GetResponse?
Drip is suited for E-commerce businesses wanting CRM + email. GetResponse is suited for Businesses wanting email plus webinar functionality.