What Drip Does
Drip provides e-commerce CRM with email marketing automation. It offers revenue attribution, segmentation, and personalization for online stores.
It's built around E-commerce CRM and email marketing and is used primarily by Ecommerce Marketing Manager.
Trend & Momentum
Drip has been around since 2013, making it one of the more established players in the Email Marketing category. This longevity typically indicates product-market fit and operational stability.
What to Know Before Starting
Heads up: Requires e-commerce platform integration. Understanding these limitations upfront will help you decide if Drip is the right fit for your specific situation.
How It Fits Your Workflow
Drip is designed to handle connect store → segment customers → build workflows → personalize → convert. For Ecommerce Marketing Manager, this typically means integrating e-commerce crm and email marketing into your existing processes without disrupting your current stack.
Ecosystem context: Strong Shopify, WooCommerce integration
Who Should Look Elsewhere
Drip is not recommended for Non-e-commerce businesses. If this describes your situation, you'll likely be better served by alternatives.
Better alternatives for your needs:
Best For
Key Features
- E-commerce focus
- Revenue attribution
- Good segmentation
- Workflows
Integrations
Pros & Cons
Strengths
- +E-commerce focus
- +Revenue attribution
- +Good segmentation
- +Workflows
Weaknesses
- −E-commerce only
- −No free tier
- −Price scales with contacts
Pricing
Drip is a paid tool starting at Starts at $39/month.
Check the latest plans on www.drip.com.
Frequently Asked Questions
How much does Drip cost?
Drip is a paid tool starting at Starts at $39/month.
When was Drip founded?
Drip was founded in 2013 — a mature, proven platform in the Email Marketing space.
What is Drip best used for?
Drip is built for E-commerce CRM and email marketing. It's designed with Ecommerce Marketing Manager in mind, with capabilities like E-commerce focus and Revenue attribution.
Can Drip handle connect store → segment customers?
Yes, Drip is specifically designed for connect store → segment customers → build workflows → personalize → convert. It's optimized for this workflow, making it a strong fit if this matches your primary use case.
What features does Drip include?
Key features include E-commerce focus, Revenue attribution, Good segmentation, and Workflows.
How hard is it to integrate Drip with other tools?
Drip provides an API for developers and connects with Shopify, WooCommerce, Magento, and 1 more. Most users find the integration process straightforward, especially for popular platforms like Shopify.
How easy is Drip to learn?
Drip has a beginner-friendly (4.2/5 ease-of-use rating). Most users get up and running within a few hours.
What should I know before starting with Drip?
Common friction points to be aware of: Requires e-commerce platform integration. Understanding these upfront will help you set appropriate expectations and plan your onboarding accordingly.
Who should NOT use Drip?
Drip is not ideal for Non-e-commerce businesses. If this describes your situation, consider exploring alternatives that are better suited to your specific needs.
How good is the output quality from Drip?
Drip scores highly on output quality (4.3/5). This makes it particularly valuable for Ecommerce Marketing Manager who need professional-grade results.
See How Drip Compares
Not sure Drip is the right fit? See how it stacks up against other Email Marketing tools.
Drip Alternatives
Not sure Drip is right for you? These Email Marketing tools are worth comparing.
Quick Facts
- Category
- Email Marketing
- Founded
- 2013
- Best For
- Ecommerce Marketing Manager
- Pricing
- paid
- Company Size
- 200-500
- API Available
- Yes
- Website
- www.drip.com