Analytics · 2026 Comparison
Crazy Egg vs Amplitude: Which Is Better in 2026?
Crazy Egg and Amplitude are both analytics tools, but they're built around different workflows. Crazy Egg focuses on small teams wanting simple heatmap insights, and is used primarily by conversion optimization specialist. Amplitude is designed for product-led growth teams analyzing user journeys, catering to growth manager. This comparison covers pricing, features, use cases, and which tool is the right pick depending on your situation.
Updated 2026-04-16
TL;DR — Our Verdict
Amplitude wins this comparison
If cost is a factor, Amplitude is the clear starting point — it's free while Crazy Egg starts at Starts at $29/month. That said, Crazy Egg makes sense if you need small teams wanting simple heatmap insights at a professional level and the pricing fits your budget.
Side-by-Side Comparison
| Feature | ||
|---|---|---|
| Category | Analytics | Analytics |
| Who should use this? | Small teams wanting simple heatmap insights | Product-led growth teams analyzing user journeys |
| Use Case | Website optimization tool | Digital analytics platform |
| Pricing | paid | freemium |
| Free Entry | No | WinnerYes |
| Company Size | 10-50 | 1000+ |
| Best For | Small teams wanting simple heatmap insights | Product-led growth teams analyzing user journeys |
| Ideal User | Conversion Optimization Specialist | Growth Manager |
How They Score
Relative scores based on available data — not editorial opinion.
| Dimension | Crazy Egg | Amplitude |
|---|---|---|
| Features | 5/5 | 5/5 |
| Pricing Access | 2/5 | Winner 5/5 |
| Integrations | 4/5 | Winner 5/5 |
| Ease of Use | Winner 5/5 | 4/5 |
| Output Quality | 4/5 | Winner 5/5 |
| Value for Money | 4/5 | 4/5 |
| Community & Support | 4/5 | 4/5 |
| Documentation | 4/5 | 4/5 |
| Overall Rating | 4/5 | 4/5 |
Feature-by-Feature Breakdown
Deep dive into how Crazy Egg and Amplitude compare on specific capabilities.
Pricing & Value
Crazy Egg: Starts at $29/month
Amplitude: Free up to 10M events, Growth from $49/month — includes a free tier for testing.
Value scores: Crazy Egg 4.2/5 vs Amplitude 4.2/5 — Amplitude offers better value per dollar.
Ease of Use
Crazy Egg: Scores 4.5/5 for ease of use — beginner-friendly.
Amplitude: Scores 4.2/5 for ease of use — beginner-friendly.
Heads up with Crazy Egg: Limited compared to more advanced tools
Heads up with Amplitude: Requires dedicated analytics resources
Integrations & Ecosystem
Crazy Egg: 3 integrations + API access
Amplitude: 4 integrations + API access
Only Crazy Egg: WordPress, Shopify, Wix
Only Amplitude: Segment, Snowflake, Salesforce
Output Quality
Crazy Egg: Output quality rated 4/5 — excellent for professional work.
Amplitude: Output quality rated 4.5/5 — excellent for professional work.
Crazy Egg strengths: Easy setup; Affordable; A/B testing
Amplitude strengths: Journey analysis; Cohort comparison; Behavioral predictions
Workflow Fit
Crazy Egg workflow: Install snippet → Collect data → View heatmaps → Run A/B tests → Optimize
Amplitude workflow: Set up tracking → Define events → Analyze journeys → Build cohorts → Optimize
Ecosystem note: Basic integrations
Crazy Egg vs Amplitude: Deep Dive
Crazy Egg
Website optimization tool
Crazy Egg provides heatmaps, scroll maps, and A/B testing to understand user behavior. It helps identify where users click and how far they scroll.
Strengths
- Easy setup
- Affordable
- A/B testing
- Snapshots
Weaknesses
- Limited features
- Basic reporting
- No session recordings
Integrations
Company Size
10-50
Best For
Small teams wanting simple heatmap insights
Ideal User
Conversion Optimization Specialist
Pricing Summary
Starts at $29/month
Pricing
paid
Amplitude
Digital analytics platform
Amplitude provides behavioral analytics with AI-powered journey analysis. It helps teams understand user paths, identify conversion drivers, and optimize product experiences.
Strengths
- Journey analysis
- Cohort comparison
- Behavioral predictions
- Notebooks
Weaknesses
- Complex setup
- Pricing at scale
- Learning curve
Integrations
Company Size
1000+
Best For
Product-led growth teams analyzing user journeys
Ideal User
Growth Manager
Pricing Summary
Free up to 10M events, Growth from $49/month
Pricing
freemium
Which Wins by Use Case?
Winner per scenario, based on available field data.
Best for Budget
Amplitude
Amplitude offers a free entry point — the safer starting choice for cost-sensitive users.
Recommendations by User Type
Solo Founder (Budget-Conscious)
Amplitude wins — Amplitude's free tier lets you validate the fit before spending money. Start there, upgrade to Crazy Egg only if you hit limits.
Key factor: Free tier availability
Beginner (New to This Category)
Either wins — Both are beginner-friendly. Choose based on which interface feels more intuitive to you.
Key factor: Ease of use score
Professional (Quality-Critical Work)
Depends on specific needs wins — Quality is comparable. Consider other factors like workflow fit and integrations.
Key factor: Output quality score
Self-Starter (Learns from Docs)
Either wins — Both have adequate documentation. You'll be able to self-serve most questions.
Key factor: Documentation quality
Enterprise Team (Needs Support)
Either wins — Support quality is comparable. Both should meet enterprise needs with proper onboarding.
Key factor: Community & support score
Which Should You Choose?
Choose Crazy Egg if…
- →You are a Small teams wanting simple heatmap insights
- →Your primary need is small teams wanting simple heatmap insights
- →You need: easy setup
Choose Amplitude if…
- →You are a Product-led growth teams analyzing user journeys
- →Your primary need is product-led growth teams analyzing user journeys
- →You want to evaluate before committing to a paid plan
- →You need: journey analysis
Neither may be ideal if…
- ✕You need something easy to learn — both have steep learning curves
- ✕You learn best from documentation — neither has strong docs
Integration Comparison
No overlap found — each tool connects to a different set of integrations.
Only Crazy Egg (3)
Only Amplitude (4)
Pricing Comparison
Strengths Comparison
| Crazy Egg | Amplitude |
|---|---|
| Easy setup | Journey analysis |
| Affordable | Cohort comparison |
| A/B testing | Behavioral predictions |
| Snapshots | Notebooks |
Looking for alternatives?
Best Crazy Egg alternatives →Looking for alternatives?
Best Amplitude alternatives →Other Analytics Tools to Consider
Neither tool the right fit? Here are other options in the Analytics space.
More Analytics Comparisons
Explore other head-to-head comparisons in the Analytics space.
Verdict: Which Should You Choose?
If cost is a factor, Amplitude is the clear starting point — it's free while Crazy Egg starts at Starts at $29/month. That said, Crazy Egg makes sense if you need small teams wanting simple heatmap insights at a professional level and the pricing fits your budget.
Crazy Egg vs Amplitude: FAQ
Is Crazy Egg better than Amplitude?
If cost is a factor, Amplitude is the clear starting point — it's free while Crazy Egg starts at Starts at $29/month. That said, Crazy Egg makes sense if you need small teams wanting simple heatmap insights at a professional level and the pricing fits your budget.
Which is cheaper, Crazy Egg or Amplitude?
Crazy Egg starts at Starts at $29/month. Amplitude is free to use.
What is Crazy Egg best used for?
Crazy Egg is built for Website optimization tool, primarily used by Conversion Optimization Specialist.
What is Amplitude best used for?
Amplitude is built for Digital analytics platform, primarily used by Growth Manager.
Which is better for teams, Crazy Egg or Amplitude?
Crazy Egg is suited for Small teams wanting simple heatmap insights. Amplitude is suited for Product-led growth teams analyzing user journeys.